NASHVILLE, TN and NEW YORK, NY - March 3, 2009 - StudioNow (www.studionow.com), the premier online video creation platform, and The NewsMarket (www.thenewsmarket.com),
the leading video marketing and distribution platform for corporate
marketers, today announced a partnership to create a Custom Video
Production Platform for companies and organizations seeking to produce
and deliver high-quality rich video content to the media and consumers.
The partnership will provide NewsMarket's clients access to the
creative talent of StudioNow's global network of video professionals
and its proprietary online production management system, enabling
companies and other organizations to shoot, edit and create original
video content for distribution and syndication through The NewsMarket's
platform.
"More companies and organizations than ever are using video as part
of their marketing strategies, especially in this tough advertising
market, and we are pleased to now be able to offer our customers an
easy way to produce more content," said Shoba Purushothaman, CEO and
Co-Founder, The NewsMarket. "Coupling StudioNow's market-leading
platform for creation of high-quality video content with our global
distribution network enables us to deliver a cost-effective, powerful
solution to corporate marketers."
"StudioNow is excited to be pairing our new-era, web-based video
production capability with The NewsMarket's ability to distribute video
content for the world's leading brands and organizations to news and
video consumers around the globe," said David Mason, CEO of StudioNow.
"The ability for customers of The NewsMarket to quickly produce
exciting, professional-grade video content for distribution to their
target audiences will be greatly enhanced through this agreement with
StudioNow."
StudioNow creates custom, online production platforms for customers
like The NewsMarket. The StudioNow production platform provides dynamic
management of the entire content development and production process
from start to finish, connecting the customer with thousands of expert
videographers, editors, directors, producers, animators and voiceover
artists. StudioNow quickly and efficiently creates top-quality digital
content at a fraction of the cost normally charged by traditional
production/post-production houses.