The Content Marketer

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BizReport: Top 4 Tips to Improve Video Marketing

Posted by The Content Marketer on Mar 29, 2018 9:39:12 AM

 

From streaming services to user generated content, video continues to be an important piece of strategy for brands. The problem is that many brands don't know how or don't have the tools to use video to its best effect. Here are four tips to improve brands' video strategy.

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Topics: video production, digital content marketing, video content marketing

The CMO's Guide to a Better Video Production Process

Posted by Michelle Kraker on Oct 3, 2017 10:15:56 AM

The evidence for the power of video marketing is beyond compelling; it’s a call to action. The latest surveys say that 43% of consumers want to see more video from marketers, and nearly 52% of marketers say this type of content provides the best return on investment. As CMO, you know all of this. What you may not know, however, is the best way to produce your video content more efficiently.

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Topics: video production, video creation, digital video, video content marketing

Helping leading brands produce high-quality video content. 

THE WORLD HAS CHANGED IN THE CONTENT SPACE.

Marketers now have to deliver a magnitude of content, in multiple formats, on dramatically tighter timelines, and by the way, their budgets aren’t any bigger.

On this blog, we help marketers do more with less. 

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